Institutional protection
Copyright and Registered Trademarks
Copyright and registered trademarks are an essential part of how Behaviour protects its content, materials and distinctive signs, as well as of the principles applicable to references to third-party trademarks, frameworks, certifications, examinations and other designations used in its courses, services, pages and communication materials.
Behaviour treats the protection of its intellectual and institutional assets as an integral part of the way it operates. This includes, among other elements, training content, support materials, proposals, website pages, editorial structures, assessment materials, proprietary trademarks, institutional designations and other documents developed in the course of its activities.
This page is institutional and informational in nature. Its purpose is to clarify general principles of use, protection and overall framework, contributing to greater consistency, transparency and proper use of the content and references associated with Behaviour.
References to third-party entities, trademarks, certifications, examinations, standards or frameworks are made solely for identification, technical context, pathway description, examination information or service contextualisation purposes and should not, unless expressly stated otherwise, be interpreted as a sign of sponsorship, affiliation, validation or endorsement by their respective owners.
Proprietary content
Behaviour’s proprietary content is developed, organised and communicated within the scope of its institutional, training and commercial activities and benefits from the protection applicable to the materials produced and made available by the organisation.
Trademarks and distinctive signs
The institutional designations, trademarks, trade names, positioning expressions and other distinctive signs associated with Behaviour must be used correctly, consistently and without creating confusion as to their origin or ownership.
Third-party references
When Behaviour refers to third-party trademarks, certifications, examinations, standards or frameworks, it does so in accordance with recognised designations and within the legitimate scope of descriptive, informational or contextual use.
Protection of proprietary content, materials and designations
Unless expressly stated otherwise, the proprietary content made available by Behaviour, including pages, texts, editorial structures, training materials, proposals, presentations, graphic elements, operational documents and materials associated with its activities, is intended for use within the relevant context and may not be reused, reproduced, distributed, altered or exploited outside that scope without prior authorisation from Behaviour or another applicable legitimate basis.
Behaviour may also use proprietary designations, institutional nomenclatures, positioning expressions, pedagogical models, offering structures and other distinctive forms that form part of its identity and the way it presents itself to the market.
- BEHAVIOUR® and BEHAVIOUR GROUP® are registered trademarks of BEHAVIOUR Lda.
- Behaviour Certification Services® is a trademark of BEHAVIOUR Lda.
- Other proprietary designations, expressions, structures and materials may form part of Behaviour’s intangible and institutional assets, even if they are not individually listed on this page.
Reference to third-party trademarks, certifications and designations
Behaviour may refer, in its courses, services, pages, proposals and communication materials, to the names of standards, frameworks, certifications, examinations, issuing bodies, examination platforms or professional designations recognised in the market. These references are used for the proper identification of content, technical contextualisation and user guidance.
Where applicable, third-party trademarks, logos and designations remain the property of their respective owners. Their mention by Behaviour does not transfer any rights, does not alter ownership and should not be interpreted as general authorisation for free use by third parties.
The promotional, editorial, commercial or graphic use of third-party trademarks may be subject to the specific rules of the respective owner, including mandatory wording, ownership notices, limitations on logo use and prior authorisation requirements.
Examples of frequently referenced designations
- Standards, management systems and frameworks: ISO®, ITIL®, COBIT® and other comparable references.
- Professional certifications and credentials: CISA®, CISM®, CGEIT®, CRISC®, CISSP®, SSCP®, CCSP®, PMP®, CAPM®, CEH®, C|HFI® and other equivalent designations.
- Ecosystems, platforms or examination operators: PeopleCert®, PSI®, Kryterion®, Pearson VUE® and other designations associated with examinations or certifications.
- Other trademarks, trade names, certification programmes or distinctive signs belong to their respective owners and are used only to the extent necessary for the legitimate contextualisation of Behaviour’s offering.
Principles of proper use
- Use designations correctly and consistently, without creating confusion as to origin, ownership or affiliation.
- Do not use third-party logos, seals, trademarks or certifications outside the scope permitted by the respective owner.
- Do not suggest sponsorship, partnership, accreditation, authorisation or recognition where this has not been expressly communicated.
- Confirm, whenever necessary, the specific rules on wording, symbol, notice and authorisation published by the owner of the trademark or designation.
- Prefer descriptive and contextual reference where the purpose is only to identify a standard, examination, certification, methodology or issuing body.
Frequently asked questions
What does this page cover?
This page explains, in institutional terms, how Behaviour frames the protection of its content, materials and distinctive signs, as well as references to third-party trademarks, certifications, examinations and other designations used in its courses, services and communication materials.
Are Behaviour’s proprietary materials protected?
Yes. Behaviour’s proprietary materials are protected by copyright and registered with IGAC as part of the policy for the protection, identification and safeguarding of its content, training materials and other intellectual assets.
Does reference to a third-party trademark mean partnership or endorsement?
No. Unless expressly stated otherwise, references to third-party trademarks, certifications, examinations, standards or frameworks are made solely for identification, technical contextualisation, pathway description or the contextualisation of Behaviour’s offering.
Can third-party logos and trademarks be used freely?
No. The use of third-party logos, trademarks and other designations may depend on the rules published by the respective owner, including authorisation requirements, wording, the applicable symbol and the permitted context of use.
Does Behaviour keep its courses and resources up to date?
Yes. Behaviour reviews and updates its courses, resources and practical framework in line with the evolution of standards, frameworks, regulations, versions, editions and other bodies of knowledge relevant to each course, service or learning pathway. For that reason, materials associated with an earlier edition, version or point in time do not necessarily represent the current state of the course, its resources or its practical applicability.
See also
Institutional pages related to Behaviour’s identity, quality, privacy, methodology and the overall framework of its activities.