Artificial Intelligence & Regulation • Article
The AI Act is redefining the digital economy
⏱️ Estimated reading time: 6 minutes
And qualified professionals are becoming a central part of the new digital economy.
And qualified professionals are becoming a central part of the new digital economy
In a context of accelerated growth in global cybersecurity investment, expected to reach 213 billion dollars in 2025, according to IDC forecasts, the European Union is consolidating its regulatory framework to ensure that Artificial Intelligence evolves with security, responsibility and transparency.
The new AI Act (Regulation 2024/1689) places Europe at the forefront of ethical AI governance and establishes concrete obligations for public and private organisations across the entire value chain.
This scenario creates a new urgency: the need for qualified professionals who understand not only the potential of AI, but also its legal, operational and ethical implications.
What is at stake with the AI Act?
The AI Act is the European Union’s first horizontal regulation on Artificial Intelligence.
Its main objectives include:
- Prohibiting unacceptable AI systems (e.g. social scoring, behavioural manipulation)
- Regulating high-risk systems (e.g. AI applied to healthcare, transport, finance, education or justice)
- Requiring assessment, transparency and control over systems integrated into critical products or services
- Assigning clear responsibilities to providers, importers, distributors and users
- Creating a new market for auditors, conformity assessors and AI governance professionals
The AI Act enters into force in phases, but companies need to start preparing now.
Global investment is growing, and so is exposure
As the world invests increasingly in cybersecurity, cloud and intelligent automation, Europe is taking a decisive step by requiring AI solutions to be auditable, explainable and aligned with democratic values.
Organisations will need:
- Qualified AI implementers and auditors
- Risk and compliance managers capable of applying the AI Act
- Teams with digital, legal, technical and ethical AI literacy
How Behaviour is preparing the professionals of the future
Behaviour is a pioneer in Portugal in creating a structured training programme in Artificial Intelligence based on international standards and European legislation.
All courses are practical, professionally oriented and updated with the AI Act, ISO/IEC 42001 and the principles of responsible AI governance.
Available courses:
- AI Act Foundation
Introductory course on the European AI Regulation (2024/1689)
For IT, compliance, legal, security or management professionals who need to understand the impact of the new European regulation. - ISO/IEC 42001 Foundation
The first course in Portugal on the ISO/IEC 42001 – Artificial Intelligence Management Systems standard
It covers technical requirements, ethical principles, organisational controls and governance structure. - ISO/IEC 42001 Lead Implementer
Advanced and practical course for those who will lead the implementation of ISO/IEC 42001 within an organisation.
It includes risk management, applied ethics, governance, technical controls and response plans. - ISO/IEC 42001 Lead Auditor
Complete preparation to conduct audits of AI management systems based on ISO/IEC 42001.
It includes audit techniques, evidence analysis, simulations and practical alignment with the AI Act.
Who are these courses for?
- IT, information security and risk management professionals
- Lawyers and compliance officers
- Consultants and implementers of AI systems
- Systems, quality, ESG and cybersecurity auditors
- Innovation, digital transformation and organisational ethics managers
Artificial Intelligence is already present in organisations.
Now it must also be in the hands of those who know how to govern, implement and audit it responsibly.
With Behaviour, professionals prepare themselves with technical knowledge, strategic vision and direct alignment with the European Union’s requirements. Because the future of AI is not only a matter of innovation, it is a matter of trust.
Author: Behaviour
Published on: 20 August 2025
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